Platform Fees vs Owned Store TCO

Model year-one Shopify-class rent (subscription, apps, 2% GMV) against a ₹25k owned Growth Store plus flat hosting. Use our TCO framework.

The SaaS fee stack

Plans, paid apps, themes, and success fees compound as revenue grows. At ₹25L annual GMV, 2% alone is ₹50,000 per year—before apps and hosting.

Owned store math

₹25,000 one-time build + ~₹1,200/mo hosting with zero GMV commission. Year-one TCO often lands under ₹40k versus ₹60k+ on rented stacks at similar revenue.

Run your numbers

Use our free TCO calculator or the homepage estimator, then book a commerce fit check for a scoped proposal.